Members of WeWorldwide can create a welcoming space in their groups for new members. The concept of WeWorldwide is based on the principle of generosity. Participation in WeWorldwide is a gift that has been paid for by others. Giving the gift of a membership is a way of showing how much you care about other people and the WeWorldwide community. The business model of WeWorldwide is called ‘Pay it forward’. Each member is invited to pay it forward and welcome new members by extending their hand.